Alfa, founded in 1994, is the brand name of one of the two mobile networks owned by the Republic of Lebanon. It was the first mobile company to introduce a GSM network in Lebanon, making the mobile service available to the Lebanese in the early 90’s.
Since February 1st 2009, Alfa has been managed by Orascom Telecom Holding (OTH), the leading telco group. Alfa capitalizes on OTH expertise and international exposure in the telecom field in order to deliver a global and professional solution for the GSM sector in Lebanon. The company currently serves over 1.6 million subscribers out of a total population of 4.5 million.
On October 25, 2011, and in a milestone achievement putting Lebanon back on the telecommunications map in the Middle East, Alfa became the first Lebanese mobile operator to launch 3G+ wireless mobile and internet services in the country, paving the way for mobile and internet users to benefit from fast and speedy wireless internet connections. Prior to this milestone launch, Alfa was the first mobile operator in Lebanon to successfully test the 3G+ technology, through the first video call on its 3G+ network on April 18, 2011.
In addition to its leading role in the mobile telecommunications industry, Alfa is a socially responsible corporation, embarking on a pioneering role in the area of CSR via its Corporate Social Responsibility Program “Alfa 4-Life,” which was founded in 2006.
Through the “Alfa 4-Life” Program, Alfa plans and undertakes CSR programs and initiatives in line with international standards, in order to cater for the needs of the local community in Lebanon, raise public awareness on the rights of vulnerable parts of the society and especially children with special needs, in order to provide them with better life opportunities.
As a leader in a fast- evolving and dynamic industry, Alfa seeks to provide its customers with the best and most advanced mobile services, contributing to the growth of the mobile sector in Lebanon, in close and constant cooperation with the Ministry of Telecommunications (MoT) in Lebanon and benefiting from the vast know-how and synergies of the Orascom Group of Companies.
For more information, please visit the company’s website: www.alfa.com.lb
Cadillac is a leading luxury auto brand since 1902. In recent years, Cadillac has engineered an historic renaissance led by dramatic new designs and global expansion.
The recently launched 2011 CTS Coupe and CTS-V Coupe make up the focal point of Cadillac’s product line up, which also includes the all new multi award-winning CTS luxury sedan and the world's fastest production V8 sedan, the CTS-V, and the SRX midsize luxury crossover, in addition to the world's most powerful line-up of SUVs: the Escalade, Escalade ESV, Escalade EXT and Escalade Platinum. The Cadillac brand has maintained an iconic presence in the Middle East region for over 84 years. For more media material about Cadillac in the Middle East, please visit http://media.cadillacarabia.com
In order to expand the FTTH deployment to the Middle East and North Africa region, the Fibre to the Home Council MENA started as the Middle East group within FTTH Council Europe in 2009 and was launched as MENA Council in January 2011.
Their members consist of companies including manufacturers and many world leaders in the telecommunication industry who are involved in Committees dedicated to developing and promoting messages in the fields of market intelligence, policy and regulation, business and deployment & operations.
The FTTH council MENA is a non-profit organization with a mission to accelerate the FTTH adoption by all broadband stakeholders through information and promotion, in order to deploy the fiber-based, ultra-high-speed access networks to consumers and businesses.
They promote FTTH because it delivers a flow of new services that enhances the quality of life, contributes to a better environment and boosts competitiveness.
The FTTH Council MENA shares, with its sister councils in Europe, North and Latin America, Asia Pacific and Africa, the latest information and expertise about FTTH trends and technologies for the benefit of operators, consumers, and governments in the MENA region.
Established in 2009, Intigral was created to meet the rapidly advancing world of digital media and to form the much needed link between telecom operators, content providers and end users. Intigral is an end-to-end solution provider aggregating and integrating digital media content for telecommunication operators. The company offers a one-stop shop for operators enhancing the digital experience of their consumers across multiple channels, including mobile, IPTV and web.
At Intigral, we continuously strive to upgrade the consumers experience by using our expertise to develop and enhance innovative and user-friendly applications and services. We have a fact-based understanding of consumer segments, content genres, and market requirements. That is why we are well-placed to select, acquire, tailor, manage and help deliver content to suit the tastes and needs of all consumers. Intigral goes the extra step of not only developing and gathering content, but also marketing the service for the operator, serving as a fully comprehensive digital media provider and promoter.
Today, we are quickly becoming leaders in regional digital content. Our expertise covers content aggregation, creation, re-purposing, enhancing, monitoring, censoring, promotion, and delivery across multiple platforms.