Efficient Media Coverage
A large TVs and outdoor campaigns announced the NAW Forum targeting Arab Woman all over the Arab world. The main television channels used were: MBC, the media partner of this event, Future TV (Local and Satellite), Al Aan TV, Infinity TV and New TV (Local and Satellite).
In addition to the advertising campaign, this event attracted news coverage from the leading Arab TV which covered the main topics and discussions of the event. These main channels were MBC, Al Jazeerah, Al Arabia, Dubai TV, Dubai Sat, Sama Dubai, Abou Dhabi TV, Al Aan TV and Future TV.
The event also attracted the attention of CNBC (Europe) which prepared a 10 minute documantary describing the Arab way of life as covered in Al Hasnaa long history from 1909 till today.
The estimated advertising budgets allocated to the New Arab Woman Forum was USD300,000.And the Total PR value was estimated USD200,000.
Press Coverage of NAWF
- Dubai to host New Arab Woman Forum - Khaleej Times online
- Arab women's forum to focus on their many roles in society - Gulf News
- Dubai to host New Arab Woman Forum - Gulf in the Media
- Dubai Hosts “The New Arab Woman Forum” Leadership and Social Responsibility - Maktoob Business
- Dubai hosts “the new arab woman forum” on leadership and social responsibility - Al Bawaba
- Dubai to host New Arab Woman Forum - Asia Pulse
- New Arab Women seek freedom to choose - AME
- New Arab Woman Forum takes place in Dubai - AME
- Arab Woman's forum to focus on their many roles in society - Gulf News
- Arab Woman's forum to focus on their many roles in society - Al Ittihad
- Arab Woman's Forum kicks-off under patronage of Haya Bint Hussein - Al Bayan
- Woman at the heart of forum - Emirates Today
- Dubai hosts " The New Arab Woman Forum" on leadership and social responsability - GoDubai.com
- Dubai to host New Arab Woman Forum - menafn.com
- Dubai to host New Arab Woman Forum - DubaiPhotoMedia.com
- Elevating women is UAE’s objective: Haya - Khaleej Times
- Need for women’s empowerment stressed - Khaleej Times
- New Arab Woman Forum ends in Dubai - Arabian Business
- Dubai: The New Arab Women Forum - Zaadz
- The New Gulf Woman: Rich And Powerful - Photo Gallery, Xpress 4 me
