Malcolm Wright is founder of InnoFi Advisory, a consulting firm focussed on supporting innovation and growth in blockchain, cryptocurrency, distributed autonomous organisations (DAOs), and non-fungible tokens (NFTs). He is a noted global leader on virtual asset regulation and compliance, and also acts as Head of Strategy for Shyft, a crypto Travel Rule provider. Malcolm’s extensive career spans product, technology, compliance and entrepreneurship where he has previously worked as a C-level executive in both FinTech and virtual asset firms including Revolut and BitMEX. Malcolm is also Vice-Chair of the Advisory Council and co-lead of the AML working group at Global Digital Finance (GDF), a virtual asset industry body that is supporting regulators and policy makers to develop appropriate, supportive legislation as well as supporting the industry in its goal to understand and comply with regulation. Malcolm has led industry discussions on virtual assets with the Financial Action Task Force (the FATF), as well as regulators, policy makers, and law enforcement. He co-founded and co-led a global working group of 135 technical experts that produced the IVMS101 data standard now used globally by virtual asset firms to comply with the ‘Travel Rule’ as required by FATF guidance. Further, he now leads a project to facilitate easier onboarding between financial institutions and virtual asset service providers in discussion with the Wolfsberg Group.